Ideas and technologies that unify tradition and innovation. A piano evolved for the modern age.
Not creating a piano, but rediscovering one. This, summed up in a single phrase, was the concept behind the development of the AvantGrand. Making a so-called “acoustic” piano requires extensive technique and know-how, qualities accumulated through our many years of experience. However, a major theme in the creation of the AvantGrand involved consciously refraining from relying on this experience. Rather than designing from a standpoint of what a piano must be, we gave priority to looking at what it could be, searching for the kind of instrument that would suggest a new direction for the piano.
For Yamaha, with our history of over a century of piano crafting, it was digital technology that provided the impetus for such an outlook, giving us the confidence that we had matured enough as craftsmen to be able to give life to the ideals we had pictured in our minds. In creating a digital piano that presented the piano as a more informal and enjoyable instrument, we had many expectations for its sound that had to be fulfilled in the initial stages of development.
It is no exaggeration to say that digital technology evolves in the blink of an eye. We felt that developing an instrument that took two major trends in the piano world to create a fusion, in the truest sense of the word, was a task that we simply had to complete. Even with our history in making both digital and acoustic pianos, it was a feat that took everything that we at Yamaha knew to accomplish.
The AvantGrand is the crystallization of our hopes for the piano, something which cannot be summarized by simply calling it a hybrid of the digital and acoustic. It was our superlative knowledge of the piano that supported this bold endeavor; that, and the bond we feel with you, with your enduring love for the piano.